Dow Jia Zheng 0354184

22/04/2026 - 24/07/2026 / Week 1 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Digital and Social Media Communication /  BDCM / Taylors Lakeside Campus Task 3: Campaign Proposal, Content Calendar & Key Visual Design INSTRUCTION Figures 1.0: MIB Modules Introduction Figures 2.0: Modules Introduction (WEEK-1) Task 3 - Campaign Proposal, Content Calendar & Key Visual Design Figures 3.0: Brand Analysis & Social Media Analytics Report Task 1: Brand Social Media Analysis Report Task 1 is where are we tasked to conduct an analysis report of a Social Media Analytic Study where we where placed into groups to study a selected brand and develop a campaign proposal. This first task is to established a data-driven foundation for our assigned brand where the brand that we are assigned to is Loka Made, a Malaysian  creative merchandise brand where they design products that is i...

22/04/2026 - 24/07/2026 / Week 1 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Digital and Social Media Communication /  BDCM / Taylors Lakeside Campus Task 2: User Persona & Empathy Map INSTRUCTION Figures 1.0: MIB Modules Introduction Figures 2.0: Modules Introduction (WEEK-1) Task 2 - User Persona & Empathy Map Figures 3.0: Brand Analysis & Social Media Analytics Report Task 1: Brand Social Media Analysis Report Task 1 is where are we tasked to conduct an analysis report of a Social Media Analytic Study where we where placed into groups to study a selected brand and develop a campaign proposal. This first task is to established a data-driven foundation for our assigned brand where the brand that we are assigned to is Loka Made, a Malaysian  creative merchandise brand where they design products that is inspired by local places, culture and heritage.  ...

24/04/2026 -  24/07/2026 / Week 1 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Brand Corporate Identity /  BDCM / Taylors Lakeside Campus Task 1: Logo Design Development INSTRUCTION Figures 1.0: MIB Modules Introduction Figures 2.0: Modules Introduction (WEEK-1)

22/04/2026 - 24/07/2026 / Week 1 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Digital and Social Media Communication /  BDCM / Taylors Lakeside Campus Task 1: Social Media Analytics INSTRUCTION Figures 1.0: MIB Modules Introduction Figures 2.0: Modules Introduction (WEEK-1) Task 1 - Social Media Analytic Figures 3.0: Brand Analysis & Social Media Analytics Report Task 1: Brand Social Media Analysis Report Task 1 is where are we tasked to conduct an analysis report of a Social Media Analytic Study where we where placed into groups to study a selected brand and develop a campaign proposal. This first task is to established a data-driven foundation for our assigned brand where the brand that we are assigned to is Loka Made, a Malaysian  creative merchandise brand where they design products that is inspired by local places, culture and heritage.  The member...

 24/09/2025 -  26/12/2025   / Week 1 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Publishing Design /  Bachelors of Design in Creative Media / Taylors Lakeside Campus Task 1: Exercises / Individual Task 2: Content Generation  / Individual Task 3: Book / Individual Task 4: E-portfolio  / Individual INSTRUCTIONS Figures 1.0: MIB Links :  https://drive.google.com/file/d/15GzRRnXe5I9pyjb2p_kDkbJB4ebppyMe/view?usp=sharing Module Synopsis This module is a natural extension to Typography and Advanced Typography and it introduces students to the concepts and practices of digital publishing. The knowledge gained will allow students to acquit themselves with better effectiveness in areas dealing with publishing: organisation and presentation of information, visual and textual relationships and suggest suitable methods or formats for publishing appropriate to the content. The learning a...

22/09/2025  - 26/12/2025 / Week 1 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Audience Studies /  Bachelors of Design in Creative Media / Taylors Lakeside Campus Task 1: Film Art Video Essay  /  - Individual  Task 2: Film Analysis Presentation  /  - Group INSTRUCTIONS Figures 1.0: MIB Links :  https://drive.google.com/file/d/13Bes5yt75_qQbmGIF_FoWho4snHqTBci/view?usp=sharing Module Synopsis This module introduces students to film and film form with a particular emphasis on narrative filmmaking. Students will be exposed to the fundamentals and key concepts in film form and film style in developing their ability to evaluate and articulate filmic works.  Students will also focus on key filmmakers and their key filmic works to understand what is special or significant about these works within the larger context of modern cinema. The teaching and learning approach for t...