Dow Jia Zheng 0354184

26/06/2026 -  24/07/2026 / Week 9 - Week 14 Dow Jia Zheng - 0354184 / 040604-14-1581 Brand Corporate Identity /  BDCM / Taylors Lakeside Campus Task 2: Brand Guideline with Elements, Icon and Mockup INSTRUCTION Figures 1.0: MIB LECTURES WEEK 10 On Week 10 is where we began working on Task 2 where we are asked to propose 10 keywords that could be further developed into Brand Assets that is the Icons. Initially the words that I have chosen is Star, Magic, Voyage, Mystery, Sky, Infinity, Tower Discovery Origin, Aurora, Possibility, Energy, Night, Day, Constellation, Luna, Wounder, Hope, Solar, System & World. Where after consulting with the Lecturer where I narrowed down the words to: 1. Ocean 2. Ship 3. Halo Ring 4. Meteor 5. Flight 6. Star 7. Tower 8. Luna  9. Solar System  ...

24/04/2026 -  19/06/2026 / Week 1 - Week 9 Dow Jia Zheng - 0354184 / 040604-14-1581 Brand Corporate Identity /  BDCM / Taylors Lakeside Campus Task 1: Logo Design Development INSTRUCTION Figures 1.0: MIB LECTURES WEEK 1  The first week of the module is a basic introduction of Brand Corporate Identity course content where our Lecturer explained the basic differences between a brand, branding, brand image and brand identity where he lay out the learning objectives, assignments and the design process for the entire semester. The first task that is given to us by our lecturer where we are asked to first choose an industry as our research to selecting five relevant brands for case studies. I decided on going with the entertainment specifically RPG Fantasy game where the five brands that I have chose  are: Blue Archive Genshin Impact  Destiny 2 Final Fantasy 16 Wuthering Waves WEEK 2 Week 2 is wh...